First published by Invest Durham in early 2024, this article continues to offer valuable insights into how local entrepreneurship, driven by vision and collaboration, is reshaping the economic landscape of the Durham Region. The story chronicles the professional journey of Dane Lawrence—President of Salesforce1 and founding President of the Durham Region Association of Black Professionals and Entrepreneurs (DRABPE)—whose work reflects both the resilience and upward momentum of Black business leadership in Canada.
Through Salesforce1, Lawrence has spent over 18 years building cross-border retail partnerships, supporting global product distribution, and strengthening Durham’s reputation as a fertile ground for innovation. As a community leader, his efforts with DRABPE illustrate a broader collective mission: to unify, advocate for, and elevate Black professionals and entrepreneurs across the Region.
DRABPE’s emergence and rapid growth underscore the evolving demographics of Durham, the strategic importance of inclusive economic development, and the long-term impact of culturally anchored leadership. With over 200 members and a growing array of programs—from youth STEMM initiatives to government advocacy—DRABPE is not only a business network, but a driving force in shaping Durham’s future.

📖 Read the full profile and explore how Black entrepreneurship continues to influence and inspire regional progress: Pioneering Progress with Durham Region’s Black Entrepreneurs – Invest Durham